How Many Social Media Experts Does it Take to Change a Lightbulb?

Everyone and their grandmother is calling themselves a Social Media EXPERT these days. I\’m not sure what the term really means any more.

While I still use the term from time to time (even on this blog for SEO purposes), I fancy myself more of a Social Media EVANGELIST. I\’m out there beating the drum to get businesses to use social media as part of their marketing mix.

Yesterday, I had the opportunity to speak on the topic of Twitter for business at the Colorado American Marketing Association. I wanted to start out my talk with a joke, but I realized I didn\’t have a good punchline.

So I tweeted about it!

I received a number of responses. Some were funny, some not-so-much.

So what\’s your answer? I need a GREAT punchline for this riddle!